PGC 2025

PROJECT GREEN CHALLENGE DAY 1
Challenge Doodle

Why?

WHY ACT ON CLIMATE?

Welcome to Project Green Challenge. Today marks the beginning of a powerful journey. Over the next 30 days, you’ll explore the climate crisis through many lenses, take meaningful action, connect with a global community, and discover how your why — your values, voice, and vision — can transform awareness into agency and inspiration into impact.

Before we begin, take a moment to reflect. Why are you here? What kind of world do you imagine creating?

❝
Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution.“

— Albert Einstein, Physicist and Nobel Prize Winner
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This challenge isn’t about having all the answers. It’s about recognizing what drives you and letting that motivation fuel your steps forward. If you’ve ever felt overwhelmed by the state of the world, you are not alone. The climate crisis touches everything: the air we breathe, the food we eat, the health of our communities, the justice we seek, and the future we imagine. 

And yet, why is where possibility begins. 

We are proud to partner each day with businesses and organizations that put people and planet first. Companies like Acure show how intentional, values-led choices in the products you use every day can reflect a commitment to both human and environmental wellbeing. Organizations like Project Drawdown prove that when passion meets evidence, bold ideas can become tangible pathways to reversing global warming. Together, they show that your why is more than motivation, it’s a blueprint for change.

Project Green Challenge exists to help you transform uncertainty into purpose and connect what matters most to you with what the world urgently needs. Consistent actions can spark culture change, shift systems, and create lasting impact.

Over the next month, you’ll explore new ideas, challenge assumptions, and begin building the future you believe in. By the end of this journey, you’ll be ready to launch your own climate action project: grounded in your learning, fueled by your passion, and designed for a just, sustainable future.

Lead with your why — and let’s take the first step toward change together.

PARTNERS

Guayaki
Guayaki

RESOURCES

CHALLENGE

Green

20 POINTS

THINK

Every journey begins with awareness. When you pause to notice where you are, you create space for change. Over the next 30 days, you’ll reflect on your growth and the steps you’ve taken to shape a more sustainable future.


CHALLENGE

  • Complete the PGC Entry Survey to reflect on your perspectives, habits and knowledge. You’ll take the same survey again on Day 30 to see how your perspective has evolved. There are no right or wrong answers — this is simply a snapshot of your starting point.
  • Then, watch the video Can YOU Fix Climate Change. In a short reflection, share:
    • Three facts that surprised or moved you
    • One learning that gives you hope
    • One action you might be inspired to take this month

SUBMIT YOUR WORK

  1. Create a PDF: Combine your responses into a single PDF.
  2. Include: Your name (or team name), username, and school on the PDF.
  3. File Naming: firstname_lastname_day1_green_2025.pdf or teamname_day1_green_2025
  4. Example: kasie_jones_day1_green_2025.pdf or GreenTeam_day1_green_2025.pdf
  5. Avoid Symbols: (including #) or spaces in the file name.
  6. File Size: Must be under 5 MB.
  7. Submit: Upload your PDF. If you do not see the upload button, you need to login. A green confirmation message will appear if your submission is successful. If you don’t see this, please try again.
  8. Points: If your total points don’t update, your submission may not have uploaded correctly—please retry. 
  9. Check Score: Go to Edit Profile on the bottom navigation bar; your score appears at the top of the page.
  10. Questions: Email info@turninggreen.org.
  11. Social Media: Tag @TurningGreenOrg on Instagram and use #PGC2025.
The deadline for entering this challenge has passed.

Greener

40 POINTS

THINK

The climate crisis is a global issue, and young voices are a vital part of the solution. From local action to international platforms like COP, which takes place this year from November 10-21 in Belém, Brazil, where world leaders convene to present their climate commitments. PGC is your opportunity to speak up for what matters most to you.


CHALLENGE

  • Post a photo of yourself outdoors, in a place you love on Instagram.
  • Create a small sign with your city/state/country, and hold it up in your photo.
  • Write a caption that explains why you are participating in PGC.
  • Social Media: Tag @TurningGreenOrg, @acurebeauty, and @projectdrawdown on Instagram, and use #PGC2025.

SUBMIT YOUR WORK

    1. Create a PDF: Combine your responses into a single PDF.
    2. Include: Your name (or team name), username, and school on the PDF.
    3. File Naming: firstname_lastname_day1_greener_2025.pdf or teamname_day1_greener_2025
    4. Example: kasie_jones_day1_greener_2025.pdf or GreenTeam_day1_greener_2025.pdf
    5. Avoid Symbols: (including #) or spaces in the file name.
    6. File Size: Must be under 5 MB.
    7. Submit: Upload your PDF. If you do not see the upload button, you need to login. A green confirmation message will appear if your submission is successful. If you don’t see this, please try again.
    8. Points: If your total points don’t update, your submission may not have uploaded correctly—please retry. 
    9. Check Score: Go to Edit Profile on the bottom navigation bar; your score appears at the top of the page.
    10. Questions: Email info@turninggreen.org.
    11. Social Media: Tag @TurningGreenOrg on Instagram and use #PGC2025.
The deadline for entering this challenge has passed.

Greenest

60 POINTS

THINK

We believe in the power of one. Meaningful change starts with one idea, one action and creative vision. When you express your why, you ignite curiosity, conversation, and collective action. Your voice is a powerful tool for change.


CHALLENGE

  • Review today’s infographic on the United Nations Sustainable Development Goals (SDGs). Choose one SDG that resonates with you most and let it guide your creativity.
  • Create a one-minute (ish) video, song, poem, drawing, or any other creative expression to share why you’re embarking on this PGC journey and how your chosen SDG connects to your “why.” Be imaginative and aim to inspire others.
  • Post your piece on Instagram with a brief caption. Be sure to include the name or number of the SDG you chose in your piece and caption.
  • Tag @TurningGreenOrg, @acurebeauty, and @projectdrawdown in both the image and caption, and use #PGC2025.

SUBMIT YOUR WORK

    1. Create a PDF: Combine your responses into a single PDF including any links.
    2. Include: Your name (or team name), username, and school on the PDF.
    3. File Naming: firstname_lastname_day1_greenest_2025.pdf or teamname_day1_greenest_2025
    4. Example: kasie_jones_day1_greenest_2025.pdf or GreenTeam_day1_greenest_2025.pdf
    5. Avoid Symbols: (including #) or spaces in the file name.
    6. File Size: Must be under 5 MB.
    7. Submit: Upload your PDF. If you do not see the upload button, you need to login. A green confirmation message will appear if your submission is successful. If you don’t see this, please try again.
    8. Points: If your total points don’t update, your submission may not have uploaded correctly—please retry. 
    9. Check Score: Go to Edit Profile on the bottom navigation bar; your score appears at the top of the page.
    10. Questions: Email info@turninggreen.org.
    11. Social Media: Tag @TurningGreenOrg on Instagram and use #PGC2025.
The deadline for entering this challenge has passed.

PRIZES

Up to 10 Greener and 10 Greenest outstanding submissions will be selected as winners.

Each Greener Winner will receive:

  • The Beginner’s Essential Skincare Bundle from our partner, Acure. Acure has one simple mission: to make cleaner beauty products accessible. Through ongoing product development and rigorous clinical trials, Acure has developed products that are powerful for the skin and the planet.
  • A copy of What if We Get It Right? by Ayana Elizabeth Johnson from Penguin Random House, mapping an inspiring landscape of possible climate futures.

Each Greenest Winner will receive:

  • The Dorm Ready Bundle from our partner, Acure. Acure has one simple mission: to make cleaner beauty products accessible. Through ongoing product development and rigorous clinical trials, Acure has developed products that are powerful for the skin and the planet.
  • Drawdown, The Book or Drawdown Review from Project Drawdown. Climate solutions to begin to reverse the buildup of atmospheric carbon.
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